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Self-service access to ChatGPT ads via Ads Manager launches today across India, Europe, the Middle East, and North Africa, expanding a network already live in more than 40 countries. The rollout comes as OpenAI reports its advertising arm reached a $1 billion annualized revenue run rate in less than 200 days after launch.
Ads currently run on ChatGPT Free and Go, which comprise the bulk of the platform's 1 billion weekly active users. OpenAI is touting the milestone as proof of a diversified business model and plans to introduce more campaign objectives and measurement tools, though it says ads do not influence model responses and advertisers have no access to private conversations.
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Key sources
- SOURCE@cnbc“proof of its “diversified business model.””x.com
- SUPPORT@btibor91“available in over 40 countries through the OpenAI Ads Solutions team and our agency and technology partners”x.com
- SUPPORT@firstsquawk“PURCHASE CHATGPT ADS DIRECTLY VIA ADS MANAGER”x.com
- SUPPORT@wallstengine“Ads currently appear on ChatGPT Free and Go, which together represent the vast majority of its 1B weekly active users.”x.com